Communications is pleased to assist
its clients with event planning or launch parties.
In January 2002, the firm organized the opening
of one of Manhattan's premier day spas, Oasis
On Park. The evening was a huge success attended
by the nation's most prestigious editors and producers
from media outlets such as Vogue, Teen, Modern
Bride, Glamour, Ladies' Home Journal, Womans'
World, Maxim, ABC's The View, Inside Edition,
and dozens of others. It is because of KMR Communication's
well-honed media contacts that the company is
able to generate instant media attention that
is essential in creating interest in a new product,
service, or business venture. It is this type
of personal interaction with the press that translates
into invaluable media coverage to insure the success
of a new venture.
Katherine M. Rothman and the
KMR Staff work closely with clients to guarantee
the success of an event. Our capabilities include:
securing caterers, creating gift bags, attracting
celebrities and other notable figures, photographers,
florists, music, invitations, as well as devising
clever theme parties to attract media interest.
Once all components are in place, the staff works
diligently to attract media interest and attendance,
while apprising the client of our progress. During
the event itself, KMR account executives are in
attendance to converse with the press, make introductions,
and field any media questions. We believe this
type of personal attention to the client and the
media to be a key component of our ongoing successful
Following an event, account executives promptly
and thoroughly follow up with the media to answer
additional questions, reinforce a client's image
and identity in a particular field, and forward
press kits and other relevant material.
For those clients whose needs do not neccesitate
elaborate events, KMR regularly arranges "desk
sides" or meet and greets with its clients
and the media to facilitate a personal relationship.
These meetings afford the opportunity for a product
or service to be explained in detail, demonstrated,
and creates an open dialogue between the media
and the client. Our motto has always been, "your
success is our success." We will do whatever
is within our realm of expertise to make our public
relations campaign a most rewarding endeavor.
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